Real Estate Marketing (Cert.)  (Region Basel):
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Sofort zur richtigen Weiterbildung

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Address:
Wartenbergstr. 9
4052 Basel
Business Administration Institute and Seminar Basel AG
(5.4) Very good 32 32 Ratings (100% )
» Company conditions and cooperation opportunities
Strengths: Clear focus on the essential topics of business administration, very high time flexibility of our participants, personal support of the participants by the management of the institute.
Region: Basel
Sites: Basel
Certifications, Memberships, Qualifications:
Firmenangebote
EADL
eduQua
Online-Unterricht
SVEB

Schulen mit zertifizierter Bildungsberatung

Questions and answers

The 6 main points for a successful real estate marketing strategy are:

  • Basis of the marketing strategy - understanding the target market (geographical, demographic and psychographic characteristics as well as behavioral characteristics and target categories)
  • Building on a strong brand - developing a strong brand image that suits the target group
  • Design a transparent and uncomplicated online presence (clear, intuitive, relevant, SEO-optimized and easy to contact)
  • Optimize online presence (reviews and online reputation as well as social networks)
  • Adapt advertising message to marketing channel (adapt communication style to selected online marketing channels)
  • Generate new customers (content and readability for better SEO visibility and more conversions)

Marketing for real estate primarily leads to better sales opportunities. This is because it attracts more attention from interested parties. And the more interested parties a property has, the higher the price and the faster the property can be sold. Effective real estate marketing therefore leads to a significantly better result.

Marketing real estate works by taking the following important factors into account:

  • Target group
  • Addressing target groups
  • Price segment
  • Location
  • Customer expectations
  • Wishes and needs of the target group
  • Design of the marketing process
  • Selection of suitable marketing measures
  • Detailed location research

The following topics are typically covered in real estate marketing training:

  • Introduction Marketing
  • Market research
  • Advertising
  • Public relations (public relations work)
  • Event marketing
  • Internet marketing

Often a case study on real estate marketing is also worked on in order to link the acquired knowledge with practice.

Redaktionelle Leitung:

Stefan Schmidlin, Bildungsberatung, Content-Team Modula AG

Quellen

Website des Schweizerischen Sekretariats für Bildung, Forschung und Innovation SBFI , Website www.berufsberatung.ch (offizielles schweizerisches Informationsportal der Studien-, Berufs- und Laufbahnberatung) sowie Websites und anderweitige Informationen der Berufsverbände und Bildungsanbieter.

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Erfahrungen, Bewertungen und Meinungen zur Ausbildung / Weiterbildung

Preview of the video «4 Schritte zur richtigen Weiterbildung»

Haven't found the right training or further education yet? Benefit from educational advice now!

Further training is not only important in order to maintain or increase professional attractiveness, investing in training or further training is still the most efficient way to increase the chances of a pay rise.

The Swiss education system offers a wide range of individual training and further education opportunities - depending on your personal level of education, professional experience and educational goals.

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Our education advisory team will guide you through the "education jungle", providing specific input and relevant background information to help you choose the right offer.

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  • Suggestions for suitable courses, seminars or training programs based on the information you provide in the questionnaire
  • An overview of the different levels and types of education
  • Information about the Swiss education system

We offer our educational counseling in the following languages on request: French, Italian, English

Register now and concretize your training plans.

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