Studying at a College of Higher Education for Marketing enables you to take on your first management position, such as head of a marketing department. This also increases the salary level by up to 30 % and sometimes by more than 30 %. This means that the CHE degree in marketing management also pays off financially.
In individual cases, the development of the salary depends on other criteria such as industry, region, company, previous education, professional experience and age of the applicant. You can easily calculate your salary prospects with continuing education, further training as a marketing manager CHE with the federal government's salary calculator. We will be happy to provide you with an example to make the calculation easier.
This is how you proceed: Click on "Salarium - statistical salary calculator" below and then on the "Calculate salary" button
Source: "Federal Statistical Office, FSO"
Note: This sample calculation refers to the data from Salarium (end of 2024) Information can be foundhere. A list of other payroll calculator tools is availablehere.
The example salary for Marketing Manager CHE in our calculation is CHF 7,543. Now go back to the "Education" section and select "Higher Vocational Training / College of Higher Education", resulting in a new average salary of CHF 8,520. Then enter "Lower management" under "Position in company", which increases the average salary to CHF 9,281.
Please note: The calculation for Marketing Manager CHE is intended as an example. As mentioned above, the salary depends on various factors and can vary considerably.
23-year-old Jessica works as a Federal VET Diploma commercial clerk in a large telecommunications company in Oftringen. She works as an assistant in the marketing department. Jessica takes care of research activities, marketing routine activities, competition draws and controlling work. The other members of the marketing team always appreciate her service awareness, organizational skills and meticulous way of working. However, Jessica would like to plan and implement her own marketing activities. She therefore begins a three-year continuing education, further training as a marketing manager CHE and reduces her workload to 60 percent. Jessica can deepen her knowledge of marketing through continuing education, further training and a CHE degree. She will also gain knowledge in sales, public relations, human resources, finance and accounting as well as IT. With the federally recognized "Marketing Manager" diploma, Jessica can take responsibility for her own sub-area in marketing and create or implement the marketing strategy, marketing concept and measures. With the Advanced Federal Diploma of Higher Education (HFP) in Marketing, she has comprehensive business and financial knowledge to determine budgets and key figures or the profitability of projects. After completing the CHE Marketing Manager course, Jessica will be able to take on specialist responsibility for the telecommunications company's youth products and carry them out independently in consultation with the marketing management. In this way, she contributes to achieving the company and marketing goals. Jessica's Advanced Federal Professional Examination (AFPE) in Marketing has greatly improved her earning potential and career opportunities.
Financial benefits of continuing education, further training Marketing Manager
As a marketing manager, Jessica will receive CHF 2,609 more per month than before and will therefore have at least CHF 1.15 million more at her disposal by the time she retires than if she had not taken this continuing education, further training and Advanced Federal Professional Examination (AFPE).
As this theoretical calculation does not take into account any further salary increases, promotions or interest on savings, the salary can still increase significantly.
Calculation in detail Marketing Manager CHE
Continuing education, further training Marketing Manager CHE:
Salary difference and return on investment calculation Marketing Manager CHE:
Sources Marketing Manager CHE:
(All figures as at November 2022)
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