Which activities appear in relevant job advertisements and how often? What does a product manager job require?

Advertisements for a Product Manager job contain all the requirements that a company places on new employees for the vacancy. People looking for a job will find all the important information about the vacancy in the job advertisements, such as

  • the activities
  • the employer's requirements (previous education, professional experience, personal skills and characteristics)
  • the company

This information about a Product Manager job varies from company to company. We have selected, viewed and compiled the information from relevant job advertisements from various job portals for you*:

 

Different job titles:

  • Product Manager
  • Technical Product Manager
  • Product Owner (PO)
  • Product Leader
  • Product Director
  • Product Specialist
  • Product Coordinator
  • Product Lead
  • Product Development Manager
  • Product Line Manager
  • Product Marketing Manager
  • Portfolio Manager

 

Distribution of individual tasks in a Product Manager job:

Define product strategy and vision: Creating and communicating a clear product vision and strategy based on market research and business objectives

 approx. 20% of the time

Product roadmap planning: Developing and managing a roadmap that shows which features and improvements will be released and in what order

 approx. 15% of the time

Collaborate with development teams: Work closely with engineers and designers to ensure the product is built to the defined specifications and quality standards

 approx. 15% of the time

Stakeholder management: regular communication and coordination with other departments such as marketing, sales and customer service

 approx. 10% of the time

Market research and competitive analysis: Develop an understanding of the market, customer needs and the positioning of competitors

 approx. 10% of the time

KPI tracking and data analysis: measuring and analyzing product performance to make informed decisions and adjust product strategy

 approx. 10% of the time

Customer feedback and support: Maintain close contact with customers to collect feedback and prioritize product improvements based on it

 approx. 10% of the time

Further tasks:

  • Resource management: Ensuring that the product team has the resources it needs to be successful
  • Training and presentations: Training internal teams about the product and presenting product updates to stakeholders
  • Other tasks: These may include, for example, participation in industry events, networking or specific project-related tasks
 approx. 10% of the time

Requirements mentioned in job advertisements for Product Manager job

Professional requirements
  • Completed basic education (some technical apprenticeships preferred)
  • Certified further training as a product manager
  • Professional experience in product management
Specialist knowledge for Product Manager job
  • Basic to advanced knowledge of the technologies relevant to the respective industry or product
  • Deep understanding of the target market and customer needs
  • Knowledge of conducting market research and competitive analyses
  • Good knowledge of German and English, other foreign languages an advantage
  • Experience with product management tools such as JIRA, Trello, Asana or similar
Personal characteristics
  • Customer orientation
  • Strong communication skills
  • Problem finding and problem solving skills
  • Ability to work in a team and creativity
  • Analytical skills and
  • Time management skills
Other Product Manager Job
  • Clear and persuasive communication skills, both written and verbal
  • Ability to explain complex concepts in a simple and understandable way
  • Ability to work in a rapidly changing environment and to set priorities
  • Ability to communicate effectively with various stakeholders (e.g. development, sales, marketing teams) and maintain relationships
  • Confidence in your own decision-making and the ability to make decisions based on data, research and intuition

By the way:Here you will find informative links on the subject of job advertisements and job searches:

*All information listed is from an ad hoc study to provide a unique insight into the Product Manager job market.

Schools with product management training for a product manager job