What do I learn in the preparatory courses for the professional examination? What can I do as a public relations specialist with a federal certificate?
The preparatory courses for PR specialists provide you with the necessary knowledge and skills to plan and implement communication measures in the field of public relations/corporate communication.
The following topics are covered, which are examined both in writing and orally in the federal examination:
- Fundamentals of law, ethics, society, economics and business administration as well as concept and strategy.
- Measures and channels
- Content: Writing and editing
Once you have successfully completed the preparatory course and the professional examination to become a PR specialist with a federal certificate, you will be able to:
- Work on sub-concepts, plan them and implement them independently
- Develop and implement communication measures
- Participate in the design of communication measures
- Implement PR media technically and editorially
- To carry out deadline, cost and quality controls with regard to communication tools and measures.
Provider of PR specialist training courses