10 advantages of the "Marketing Manager HF" course

Part-time study at a university of applied sciences requires an apprenticeship certificate in the commercial sector or retail trade or the completion of a commercial secondary school. In contrast to studying at a university of applied sciences, a vocational baccalaureate or high school diploma is not required. Another advantage of studying at a higher technical college for marketing is that, unlike a higher technical examination in marketing or sales, no management experience is required as an admission requirement. It is therefore possible to be admitted to this course with professional experience in marketing-related areas and to complete this comprehensive and generalist course. Those who graduate with a Federal Diploma in Marketing Management HF are able to manage projects, lead employees and achieve marketing goals.

Summary of the most important advantages of the Federal Diploma in Marketing Management HF course:

1. The Marketing Management HF course is recognized by the State Secretariat for Education, Research and Innovation SERI and leads to the federally protected title of Marketing Manager HF.
2. This marketing degree program HF is the shortest route from a commercial or retail trade apprenticeship to a management and leadership position in marketing, sales or communication.
3. The part-time course lasts three years and can be completed in many different time models in the evening, on individual weekdays, on Saturdays or in modules.
4. Anyone who has a specialist certificate in marketing, sales or technical business management or holds a federal diploma as a marketing manager or sales manager can enter the third semester of the course directly and thus complete the course in two years instead of three.
5. Marketing managers HF are generalists in marketing with a solid foundation in business administration. They draw up budgets, evaluate key figures, determine target markets and define the marketing strategy.
6. Since courses at the universities of applied sciences are recognized by the federal government, tuition fees are subsidized by the student's canton of residence, which significantly reduces the cost of education.
7. With a diploma in marketing from a university of applied sciences, it is possible to transfer to bachelor's degree programs at universities of applied sciences.
8. Depending on previous education and professional experience, individual admission is possible after successful completion of the entrance examinations.
9. Case studies, comprehension tests, doctoral examinations and the diploma thesis are spread throughout the course, avoiding the stress of an all-important final examination.
10. The teachers are proven experts, have a lot of practical experience and can give you individual tips.

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